(Yes, you read that right.)
Youโd think having ๐ญ ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ, ๐ญ ๐ฟ๐๐ฝ๐ฒ๐ฒ ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ, ๐ผ๐ฟ ๐ญ% ๐๐ฟ๐ฎ๐ฐ๐๐ถ๐ผ๐ป is better than having nothing at all.
But welcome to the world of startup investing, where imagination raises more money than information.
๐ Have โน๐ฌ ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ?
๐ฏ Youโre a visionary. A category creator. The next big thing.
๐ Got โน๐ญ,๐ฌ๐ฌ๐ฌ ๐ฟ๐ฒ๐๐ฒ๐ป๐๐ฒ?
๐ง Now investors want CAC, LTV, burn rate, retention, funnel analytics, GTM strategy... basically, proof you can beat Google.
As Eric Ries puts it:
โ๐ญ๐ฒ๐ฟ๐ผ ๐ถ๐ป๐๐ถ๐๐ฒ๐ ๐ถ๐บ๐ฎ๐ด๐ถ๐ป๐ฎ๐๐ถ๐ผ๐ป, ๐ฏ๐๐ ๐๐บ๐ฎ๐น๐น ๐ป๐๐บ๐ฏ๐ฒ๐ฟ๐ ๐ถ๐ป๐๐ถ๐๐ฒ ๐พ๐๐ฒ๐๐๐ถ๐ผ๐ป๐.โ
๐ With zero, youโre a blank canvas.
๐ข With small numbers, youโre a math problem.
Itโs ironic.
But itโs real.
๐ Thatโs why some decks with zero product, zero traction, and zero clue still raise crores โ just because the story is seductive and untested.
๐คทโโ๏ธ One sale means you're now evaluated.
Zero sales? You're still imagined.
So next time someone says โ๐๐ ๐น๐ฒ๐ฎ๐๐ ๐ต๐ฎ๐๐ฒ ๐๐ผ๐บ๐ฒ๐๐ต๐ถ๐ป๐ด ๐ฏ๐ฒ๐ณ๐ผ๐ฟ๐ฒ ๐ณ๐๐ป๐ฑ๐ฟ๐ฎ๐ถ๐๐ถ๐ป๐ด,โ
tell them โ
"๐๐ค๐ข๐๐ฉ๐๐ข๐๐จ, ๐ฃ๐ค๐ฉ๐๐๐ฃ๐ ๐๐จ ๐ฎ๐ค๐ช๐ง ๐๐๐๐๐๐จ๐ฉ ๐๐จ๐จ๐๐ฉ."
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