When I first saw Lenskart.com’s FreeΒ π‹πžπ§π¬ π‘πžπ©π₯𝐚𝐜𝐞𝐦𝐞𝐧𝐭 𝐜𝐚𝐦𝐩𝐚𝐒𝐠𝐧 on LinkedIn, I assumed it was a classic marketing exaggeration.

But curiosity (and my smudged lenses) won.

I dropped by their store with an old frame that’s been through pitch decks, strategy calls, and a hundred "Can you see my screen?" moments.

No pushy upsell.

Just a quick eye test, a fitting charge of β‚Ή199, and a promise to keep the frame I loved.

Picked them up the next day: same frame, new lenses, clearer everything.

And for once, the marketing didn’t overpromise.

It underplayed.

RealValue ClearerVision LenskartExperience SmartChoices


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