VP of one of the famous brand’s posts on LinkedIn: “₹1 Cr Influencer Budget.”
We pitch. They’re impressed.
Ask for celeb list — done.
Ghosted. Then: “Campaign on hold.”

Two months later: “Only barter, no budget, minimal fees.”
-shared creators

Again same story to be followed-Ghosted. Then: “Campaign on hold.”

All buzz on LinkedIn, but behind the scenes — no clarity, no budget, no real plan.
Why do brands feel the need to flex on LinkedIn when the reality tells a different story?
Authenticity > optics. Every time.


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