Until recently Yonder was virtually invisible online.

I wrote about it at the end of last year as something I needed to fix. We couldn’t outspend competitors in Search and I didn’t have the patience or frankly the experience to make SEO work for us.

We’d done OK through earned media, but I still had no clear plan for how to show up when people were actually looking for rewards credit cards. So every week I carved out a little time to poke around in the AI search world, mostly out of curiosity. Couldn't hurt.

Fast forward a few months and our AI Visibility has gone from 11% to over 21%. I wrote about how we cracked AI search and how Profound have been so instrumental in our progress that I literally begged them to sponsor this post.

https://lnkd.in/emn4QGvq


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