I saw this posted today (won't name author) with 2,000+ Likes, which is disappointing because let me be clear:
⚠️ THIS IS SPAM - this is *exactly* the kind of thing that will get your business sunk by Google.
These things get so many likes because:
😍 Solutions like this sound great and people WANT to believe they are true. Wouldn't it be amazing? All that productivity with ZERO effort? Sounds too good to be true.....
🤠 It is in the interest of people selling these solutions to massively overstate their value and gloss over the huge problems with them.
A couple of common arguments:
"Google doesn't care if content is AI or not" 😏
True! On the basis that the content is also quality and adding value. If you're "fully automating" content production you are essentially getting rehashed information, with the only "new" part being halluncinations, which are likely to be incorrect. This is not helpful.
"But it works!" 🤡
Until it doesn't. There have been hundreds of examples of sites pumping out AI content with 45 degree traffic inclines for several months until they get torpedoed back to zero. You're then likely stuck with a site-wide classifier that's going to make it difficult for you to rank in the future.
It doesn't make any sense either from a strategic business point of view: If there was a technique that was so easy and effective, then everyone would just do it - so you have absolutely zero competitive differentiator and you're competing in a bottomless sea of sameness.
AI is a tool, an assistant, there are lots of really helpful things you can do with LLMs. Pumping out spam content on the web with your "Humanize Text Agent" is not one of them. 👎
Anyway, look forward to seeing some of you next year to help with penalty recoveries.
Shouts to Daniel Foley Carter and Lily Ray for continuing to call these things out.
This post was originally shared by on Linkedin.