No app.
No funding.
No tech.
Just parked in the right place at the right time. Every single day.
I was outside the US Consulate this week for my visa appointment, when security told me I couldn’t carry my bag inside. No lockers. No suggestions. Just: “Figure it out.”
While I stood clueless on the footpath, an auto driver waved at me:
“Sir, bag de do. Safe rakhunga, mera roz ka hai. ₹1,000 charge hai.”
I hesitated. Then gave in.
And that’s when I discovered this guy’s brilliant business.
Here’s how it works:
- Parks his auto right outside the consulate.
- Offers bag-keeping service at ₹1,000 per customer.
- Gets 20-30 customers a day.
- That’s ₹20K–₹30K per day, or ₹5–8 lakhs a month!
But it gets better:
Since he can’t legally keep 30 bags in his auto, he’s partnered with a local police officer who owns a small locker space nearby. Bags go there.
Legal. Secure. Zero hassle.
The auto just acts as the conversion funnel.
And while most people are sweating over US visa interviews, this guy is running a zero-mile, hyper-profitable, bootstrapped operation.
No MBA. No startup jargon. Just pure hustle and street-smart product-market fit.
As a product leader (and 2x founder), I’ve worked on large-scale systems and scaled ops. But this was a masterclass in:
- Solving a hyper-specific pain point
- Building trust without tech
- Creating a legal moat through the police-run locker
- Charging ₹1,000 for instant peace of mind at the right time
It’s the kind of hustle you don’t read in business books but wish you’d thought of first.
Real entrepreneurship doesn’t always need a pitch deck. Sometimes it just needs a parking spot.
Entrepreneurship ProductThinking HustleEconomy CustomerExperience RealIndia
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