Things in SEO that Google SAY don’t exist/work, but actually, THEY DO:

- Negative SEO
- Toxic Links
- Buying Links
- Parasite SEO
- Exact Match Domains
- Redirects
- Reviews That Have Never Used The Product
- Spamming
- Expired Domains
- Aged Domains
- Link Velocity
- Tiered Links
- Anchor Text Manipulation
- CTR Manipulation
- AI Content
- Programmatic SEO
- Exact Match Anchors
- PBNs
- Indexing Tricks
- Internal Link Sculpting
- Doorway Pages
- Fake “Expert” Authors

Every single one of these has been publicly denied, downplayed, or dismissed as "not something you need to worry about" by someone at Google in the last decade..

And yet I've seen all of them work this year! 🎩