Deloitte. PwC. EY. KPMG.
They’ve ruled for decades.
Multi-billion-dollar revenues.
Thousands of clients.
Global footprint.
But something strange is happening.
AI isn’t just replacing analysts.
It’s threatening the entire structure of these giants.
Let me explain 👇
Due diligence? GPT-4 + AlphaSense do it in hours.
Tax strategy? Claude can digest a 200-page codebase faster than any junior associate.
Risk audits? AI tools like MindBridge detect anomalies humans often miss.
Legal reviews? LLMs + vector databases = 90% automation.
The result?
Pricing collapses.
Mid-tier firms level up.
Clients ask: “Why pay ₹5 crore for work AI does for ₹50k?”
Even inside the Big Four:
Partners are puzzled.
Associates are anxious.
Tech teams are overloaded.
The moat isn’t brand anymore.
It’s speed of AI adoption.
And that’s where smaller firms are winning.
No bureaucracy. No legacy software. No hierarchy.
Just API + execution.
India has 5000+ CA firms.
What if AI turned them into the next Big Four?
Not headquartered in London or New York.
But Bengaluru, Ahmedabad, Indore.
Cheaper. Faster. Local.
Build in India. Serve the world.
Are the Big Four sleeping through their Kodak moment?
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