- That’s what one of the world’s most iconic brands told us last week.
They’ve rolled out dozens of AI tools across their org —
And guess which one actually moved the needle?
👉 QA.
👉 Spur.
While other AI tools got shelved or stuck in pilot purgatory,
Spur is getting used. Every day. By real teams.
Not just to automate, but to actually improve how work gets done.
Now they’re coming to us and saying:
“We want to expand — how do we do more with Spur?”
This kind of pull doesn’t come from flashy features.
It comes from solving a real problem, better than anyone else.
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