Glenn Gabriel Bona, our Associate Director of Organic Growth at TripleDart, joined an incredible panel alongside:
Tim Soulo (CMO, Ahrefs)
Sebastien Edgar (ex-Global Head of SEO at Square)
YG Yichen Guo (CEO, CapGo.ai)
The topic?
๐ก๐ฎ๐๐ถ๐ด๐ฎ๐๐ถ๐ป๐ด ๐ฆ๐๐ข ๐ถ๐ป ๐๐ต๐ฒ ๐๐ฟ๐ฎ ๐ผ๐ณ ๐๐๐ข, ๐๐๐ข, ๐ฎ๐ป๐ฑ ๐ญ๐ฒ๐ฟ๐ผ-๐๐น๐ถ๐ฐ๐ธ ๐ฆ๐ฒ๐ฎ๐ฟ๐ฐ๐ต๐ฒ๐.
Here are a few key takeaways from the session:
- Donโt just rely on direct attribution to measure LLM traffic impact. People search for your brand after seeing you in AI answers โ brand visibility matters more than ever.
- AI can scale, but donโt hand it the keys. Human-assisted AI workflows strike the right balance between scale and quality.
- With organic traffic getting harder, CRO is no longer optional. You need to get more from every visitor, every scroll, click, and session count.
Glenn added the TripleDart POV to the mix, rooted in hands-on results from our B2B SEO clients.
TripleDart - Extended B2B SaaS Growth Team Gayathri Viswanathan AKILAN ARUMUGAM
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