The idea of going to an industry event probably makes your eyes glaze over as you think of the usual "perks":
-Windowless ballrooms
-Relentless pitch slaps
-Boring keynotes
-Crap food
-Too. Much. Free. Swag.
Peep Laja realized the current way sucks.
It's played out and attendees don't wanna leave their house and sweat pants for a mediocre experience.
So he created the first "unconference."
And it's not a 'better' event — it's a completely *different* event.
One that people LOVED, raved about - aka ignited word of mouth, and made every attendee like and trust Peep and Wynter.
It ain't easy. It takes courage to be different.
But if you can pull it off, you don't just become the best — you become the only.
And that'll catapult your career and business.
Here's my take on the Peep's New Way to run events:
This post was originally shared by Devin Reed on Linkedin.