LinkedIn’s algorithm is changing fast.

Organic reach is down 65%.
There are 16% more ads in the feed.
And 98% of users still don’t post weekly.

But here’s the opportunity:
If you show up strategically, you can still win.

Here's what works in 2025:
✅ Carousels & PDFs perform 1.9x better than other formats
✅ Posts with 800–1000 words get 26% more engagement
✅ Authentic comments (10+ words) outperform AI replies by 5x
✅ Commenting on 10–20 posts daily increases views by 50%

I broke it all down in this carousel.

If you're a founder using LinkedIn for inbound,
brand-building, or recruiting, save this post for later.

P.S DM me if you want help building a founder-led content engine that converts.

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Source: Statistics pulled from an article shared by Chris Donnelly
. Thank you again for your insights!


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