A tweet spotted last night shows how Klaviyo plans to stay powerful in 2025, and I’m here for it.
Here’s a breakdown of key feature suggestions from power users in the comments, paired with Andrew’s soft-hint replies:
1. Enhanced reporting on channels and retention, including LTV insights and breakdowns of first-time vs. returning customers.
Andrew’s reply: “More soon.”
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2. Improved popup capabilities, like Amped’s, with redirection to specific landing pages based on responses.
Andrew’s reply: “On it.”
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3. Advanced analytics for post-purchase, identifying the next best product and generating catalog feeds for a seamless repeat-purchase journey.
Andrew’s reply: “Analytics, more soon. Shorten the loop from insight to experiment.”
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4. Image template to HTML conversion, as Canvas integration isn’t fully optimal.
Andrew’s reply: “I like it,” followed by more questions.
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5. Lower prices to make Klaviyo more accessible.
Andrew’s reply: “Stay tuned. Projects are in the works to make Klaviyo affordable for all.”
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6. Automated sequences for channels like WhatsApp.
Andrew’s reply: “Stay tuned.”
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7. Mobile app for analytics, status updates, and quick actions like campaign cancellations.
Andrew’s reply: “Sounds good. Thinking this to start, feedback?”
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Other interesting user suggestions:
8. Mini sites within Klaviyo.
9. Improved performance for scripts and popups on Shopify.
10. Subscription features to rival Yotpo.
11. Integration with Xmail.
12. Dark mode testing.
13. Prioritize RCS messaging.
14. Repeatable flows for unmet conditions, critical for enterprise.
15. Robust product features: reporting, groupings, triggered flows, and dynamic feeds.
16. Sync reviews across Shopify stores with language variants.
17. More APIs for hybrid templates with universal content and dynamic blocks.
Klaviyo seems ready to double down on innovation as they've always been known for.
What features are you most excited about?
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