In order to create audience first content 👭which ranks high in LLMs and Google AI- you need to build MODULAR CONTENT 🧱

And we did this for our client going after 3 BIG commercial “travel break” terms qand we got pos 1 in Google AIO every. Single. Time.

We wrote about this in our guide to CMOs about the future of Google and AI mode (link in comments) but here’s the results…. 👇🏼

#1 rank pos 1 in google AIOverviews
# above UK government sites organic listing
# above Wikipedia
# just one of these keywords (summer holidays UK) is a 5.4k search volume keyword (currently)
# which grows to 12k monthly searches in June

Landed it ahead of the peak period (because we map out our SEO strategy to search intent growth periods)


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