If I could give my earlier self one piece of business advice, I would say:
"Have a CRM from day 1."

Just came across Bigin by Zoho CRM 's video, and it felt like they had hacked into my past.

Not long ago, our video editing agency was chasing leads that vanished without a trace.

Not because we weren't good at what we did, but because we couldn't keep track of
- who we spoke to,
- what they asked for, or
- when to follow up.

Back then, our CRM was basically WhatsApp.

I was handling everything - client messages, deadlines, payment reminders - all spread across my phone, email, and random notes.

Then we missed a major deadline for one of Jaby Koay's videos because a message got buried. He was cool about it, but I knew we needed to fix this mess.

That's when we implemented a proper CRM. Not going to lie, it changed the game for us:

No more lost follow-ups.

Deadlines weren't just in my head anymore.

Every conversation was recorded, not forgotten.

We could actually see which leads were about to convert.

Our client retention shot up 50% in just 3 months.

Now it’s your turn! Let’s share and learn in the comments.

BiginbyZohoCRM Leads CRM Collab


This post was originally shared by on Linkedin.