More content ≠ Higher ranking
More content ≠ More traffic
I published a blog in 2021.
It got some clicks, ranked for some time.
Then disappeared.
One day, I did some research,
Why do some blog posts from popular blogs stand on Google's first page even after years?
What I found completely changed how I blog.
Yeah,
Can you guess what it is?
💥 Old Blog Post Update
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Recently, one blog post from my blog has gained a Featured Snippet position.
Old Content ➼ Updated with fresh information ➼
added new keywords ➼ brought great results.
● Post Published: September 2021
● Post Last Updated: April 2025
● Post Position Jumped: 3 weeks later
.
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Here's how you can do the same:
➤ Go to Google Search Console → Performance page.
➤ Look for "+ Add Filter" button → select "Page."
➤ In the popup window, paste the URL → click "Apply."
➤ Scroll down to see the list of queries that Google thought them to be relevant.
➤ Now, create a list of keywords that are getting impressions.
➤ Perform a Google search to get content ideas. Start writing content around the keyword.
➤ Optimize the content and update it to the blog post.
✍ Revisit. Revise. Rise.
Have you used Google Search Console this way?
__________________________
Wait! Wait! Wait!
Last Week, I posted about my small milestone achievement of "Featured Snippet Ranking."
And now, I have created a PDF file describing the process.
📌 Comment "Featured Snippet Positioning" to get your FREE copy.
(PS: I teach bloggers and business owners how to build traffic with timeless SEO — this is just one part of the system.)
BloggingTips SEOForBloggers GoogleSearchConsole ContentMarketing BlogUpdateStrategy BlogTrafficTips
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