Most people overlook key prospects, but I target the untapped opportunities and use diverse data sources to make it happen. Here’s my step-by-step approach:
1. Scraping and Enriching Data
SearchLeads(.)co: Start by scraping Apollo. Use a trick—filter by "email status" and select "unavailable" or "unverified." Feed this into SearchLeads to retrieve verified work emails, personal mobile numbers, and more.
PhantomBuster: Scrape LinkedIn posts or Facebook groups where your target audience is active, and gather the data you need for outreach.
PandaMatch 🐼: This tool finds companies that others miss. If you can’t locate the founder's email, target support or contact emails—they still yield great responses.
2. High-Intent Prospecting
LeadMagic: Use LeadMagic to find companies currently hiring for specific job titles, which is one of the highest-intent signals in the market. It also enriches your data with verified work emails and personal mobiles, giving you a powerful edge in your outreach.
Trigify.io : Get high-intent data, including hiring trends, recent job changes, and funding information. This helps you target prospects who are actively looking for your services.
3. Personalization at Scale
Clay/Persana AI: Once you have the data, personalize your outreach. These tools help create personalized lines for all your prospects, even at scale. They’re user-friendly and powerful.
4. Cold Email Outreach
Smartlead/Instantly.ai: Use these to run your cold email campaigns. Connect your Google/Outlook inbox, and if managing deliverability seems daunting, Healdns offers a managed cold email infrastructure that ensures your emails land in the inbox.
5. LinkedIn Campaigns
SalesRobot: After your email campaigns, start your LinkedIn outreach. Use Sales Robot for cold DMs—especially if you have Sales Navigator. Their extension even helps you write AI-generated comments on your prospects’ posts, nurturing them for future engagement.
6. Reporting and Optimization
n8n : Finally, automate your reporting with n8n. This will help you track everything—campaign performance, meetings booked, and more. With clear insights, you can double down on what works best.
This post was originally shared by Lakshay Taneja on Linkedin.