Despite being bootstrapped until now, Bacca Bucci generated INR 66 Cr in revenue in FY24, with daily sales exceeding 4,000 units. The Delhi NCR-based brand sells casual, formal, and athleisure footwear, with 90% of its sales coming from online channels, including Amazon, Myntra, and Flipkart.
The funding follows Bacca Bucci’s appearance on Shark Tank India 3, where it failed to secure investment due to scalability concerns. However, the rejection led to a 50X surge in website traffic as viewers explored the brand’s products. To meet rising demand, the company set up a 25,000 sq. ft. warehouse in East Delhi and expanded its fulfillment centers across India, improving logistics and delivery speed.
Positioned as an affordable alternative to global giants like Nike and Adidas, Bacca Bucci offers footwear priced between INR 1,500 and INR 2,500. Recently, the brand expanded into Dubai, signaling its international ambitions.
The funding comes at a time when India’s D2C sector is growing rapidly, with the market projected to reach $300 Bn by 2030. With fresh capital, Bacca Bucci aims to scale its operations, strengthen its market presence, and drive international expansion.
Read more: thekarostartup.com
BaccaBucci D2CFootwear FundingRound GenZBrand FootwearIndustry Ecommerce OnlineSales SharkTankIndia StartupSuccess ScalingOperations InternationalExpansion IndiaD2CSector GrowthStory
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