Author: Chainika Dhaila
Profile: https://www.linkedin.com/in/chainika-dhaila
“Fabricators will take care of it, they said.”
Well, that’s not how we roll.
We spent a lot of time building this booth from scratch. Every wall. Every creative. Every detail designed to tell a story.
When Ketan Pandit suggested that we build the booth like a restaurant space, it instantly clicked. We wanted people to walk in and feel the same warmth and familiarity that great restaurants create for their guests.
From there, it became a full team effort.
Countless hours of mood boards and brainstorming with Ishan Upadhyay and Parin Sanghvi .
Thinking through what each wall should say.
How the flow should feel.
What story the space should tell.
And every minute spent on it was worth it.
The feedback we received was incredible. From customers, partners, and even people who weren’t from the industry.
Yes, we worked until the last minute.
Yes, there was a lot of back and forth.
But with Kartik Sainsate’s help, we got everything ready on time. And seeing the booth come alive at AAHAR was honestly such a treat.
This year at hashtagAAHAR, we decided to go all out with the space.
Curious to hear your thoughts. What do you think about it?
Well, that’s not how we roll.
We spent a lot of time building this booth from scratch. Every wall. Every creative. Every detail designed to tell a story.
When Ketan Pandit suggested that we build the booth like a restaurant space, it instantly clicked. We wanted people to walk in and feel the same warmth and familiarity that great restaurants create for their guests.
From there, it became a full team effort.
Countless hours of mood boards and brainstorming with Ishan Upadhyay and Parin Sanghvi .
Thinking through what each wall should say.
How the flow should feel.
What story the space should tell.
And every minute spent on it was worth it.
The feedback we received was incredible. From customers, partners, and even people who weren’t from the industry.
Yes, we worked until the last minute.
Yes, there was a lot of back and forth.
But with Kartik Sainsate’s help, we got everything ready on time. And seeing the booth come alive at AAHAR was honestly such a treat.
This year at hashtagAAHAR, we decided to go all out with the space.
Curious to hear your thoughts. What do you think about it?