Just now, I connected Anthropic's Claude to my calendar.
I've been bullish on MCP Servers, but this seamless integration changed my perspective on the entire GTM software market.
Here's what I just did:
- Connected my Google Calendar to Claude
- Asked it to prep me for tomorrow's meetings
- Watched as it pulled all attendee info, company details, and recent news
No specialized sales tool.
No sales call for pricing.
No $200/month subscription.
No 30-minute onboarding.
What used to require 3-4 different SaaS products now happens in seconds through a single AI interface.
Here's the major shit that's helping the AI tools:
1. AI already has your calendar
2. APIs have your email, Zoom recordings, and WhatsApp
3. All of this connects through simple MCP servers
4. And performs better than specialized tools built for a single function
In 6 months, many standalone GTM tools startups may face a reckoning.
The companies that recognize this shift aren't building more point solutions.
They're building integrations, connections, and serverless functions that plug directly into these new AI interfaces.
That's the future.
AI tools are moving faster than we expect.
What seems like a complete solution today will be obsolete tomorrow.
All AI tools are competing with foundation model companies building their own tools and adding functionality one MCP Server at a time.
OpenAI looking to acquire Codeium is an example of that. They will eat the software development tools market.
We are just competing against these tools. Even if we don't know it.
This post was originally shared by on Linkedin.