A founder once told me: “I built our product, led our first 10 hires, closed our seed round. But I still froze in board meetings when the financials came up.”

A founder once told me: “I built our product, led our first 10 hires, closed our seed round. But I still froze in board meetings when the financials came up.”

He’s not alone.

Many great tech founders treat the P&L like it’s written in a foreign language.

But the truth is: it’s the map. And without it, you’re guessing.

Understanding your financials isn’t about turning into a CFO.
It’s about knowing where your company stands, what levers to pull, and when to hit the brakes.

If you can debug code or decipher ROAS, you can decode a balance sheet.

Start today.

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