It's one of the top-asked questions in my DMs and product marketing subreddit.
I had the same question in 2023 when I joined my first SaaS company.
Fortunately, I had a strong start to my PMM learning journey by taking a course from Siddhartha Kathpalia at GrowthSchool, which provided me with a solid framework.
And the product marketing community that I got through that have been good to me ever since.
Let me repay the community with a "Comprehensive Product Marketing Learning Repo".
For folks who are either planning to switch to product marketing or already in product marketing and want to keep your learning constant this will be of immense help I believe.
Here are the few learning materials that I covered inside the Repo:
-> Website Positioning and Messaging
-> User and Market Research
-> Customer Journey Mapping
-> GTM Strategies
-> Competitive Intelligence
-> Sales Enablement
-> Product Documentation
-> Feature launch
-> ABM
-> Outbound Sales
Under each topic, there are four sections:
-> Experts on LinkedIn
-> Blogs
-> Courses
-> Tools
-> Communities
If would you like to get the "Product Marketing Learning Repo" please comment "Repo" I'll DM you the sheets link.
Credits to Product Marketing Alliance for creating a comprehensive list of product marketing tools (Referred from here).
Note: This is a growing list so your contribution also would be of immense value.
This post was originally shared by Jeffrey Boopathy on Linkedin.