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OffPage SEO
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1) you can increase the authority of your content by creating the backlinks of your content and these backlinks can be then shared or link with other higher authority and high quality content. content will help the search engine to in crease your credibility and your authority.

 

2) You can take the help of other well-known influencers which can help you in sharing and promoting your content. Here the influencer will act as the nominee of the content. This will help you in increasing the reach of your content. This will eventually helps you in increasing your SEO ratings.

 

3) Promote your content with the help of other channels like social media. This will help you in getting a good traffic on your website. Once you will be getting good traffic, your SEO ratings will go upwards automatically.

A session is a single visit to your website but pageviews represent the individual time a page on your website is loaded by a User. A single Session can include many Pageviews if a user navigates to any other web pages on your website without leaving.

The anchor text is the visible, clickable text in a hyperlink. The words contained in the anchor text can determine the page ranking in search engines.

White hat SEO – It is the most popular SEO technique that utilizes methods and techniques to improve search engine rankings of a site which do not run afoul of search engine guidelines. White hat SEO uses techniques like high quality content, link acquisition, website HTML optimization, and restructuring. With White hat SEO, you can expect a long lasting growth in your rankings.

Black hat SEO – It exploits the various weaknesses in the search engines algorithms to get high rankings. The Black hat SEO is not in accordance with the SEO guidelines set by search engines. Some of the black hat SEO techniques are keyword stuffing, link spam, hidden text, hidden link. Using these techniques, you can expect unpredictable, quick but short lasting growth in rankings.

Grey hat SEO – Grey hat SEO is neither black nor white, it rather combines both. It is a transformation from black SEO techniques to white SEO techniques and from white SEO techniques to black SEO techniques.