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Asked a question 3 years ago

why branding is important to entrepreneurs for his product?

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branding is creating and giving name,symbol or design that helps to diffrentiate the product from other similar products available in the market. it gives unquieness to the product . it also helps to attract customers to the product . a brand becomes a trademark when it gets legal protection that prevents other companies to use it . with this the following are the importance of branding :

  1. it helps in identifying the product 
  2. it creates brand loyalty for the products in the consumer.
  3. the already established brands helps to in launching new products easily.
  4. it helps in product advertising and promotion
  5. it  ensures legal rights of the product .
  6. it helps also in packaging of the product .