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marketing
YashTop Contributor
Content Writer
Asked a question last year

What are the distribution channels that exist while marketing the product?

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Distribution Channels are the pathways that allow the companies to sell their products and services to the larger range of customers or to end-users. There are different channels that exist from single to multiple and these can include the following:

- Direct/sales team: this is the team that gets employed and they can be specialized in either one or many different products according to the customers requirements.
- Direct/internet: This is the direct selling through the internet after setting up your own store online.
- Wholesaler/distributor: Company buying the products in bulk and reselling them to the retailers at smaller volumes.
- Consultant: allows the relationship to develop with companies and they provide the services that are advanced. They can influence the customer to buy the product.