1) you should prepare a good content i.e. (good quality of content with appropriate pointing knowledge). This will help the search engine to get to know about purity and freshness of the content.
2) Use good quality keywords and develop your own title tags, which are getting in use in your content. This will help the search engine to get to know about the theme of your content.
3) developer more meta description in your content. This will help in getting better click-through rates and, better click-through rates, better will be your SEO for your content.