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PPC
YashTop Contributor
Content Writer
Asked a question 2 years ago

Mention what are the key elements to optimize the conversion rates per PPC?

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Conversion rate is nothing but to bring more visitors to your site.  To increase the conversion rates you have to focus on following things

  • Write compelling content on your site that is relevant to the keyword or search query
  • Maintain a high degree of relevance between your ads and corresponding landing pages
  • The web page should easy registering process, signing up for a newsletter or making a purchase
  • Check design of your landing page which should have right combination of color, layout and GUI to attract more customers