Sales demands certain unique skill-set from people involved in selling with an in-depth knowledge of the product. They should clearly understand what the customer wants and offer them the solution that fits the customer’s needs accurately.
In the early days, startups tend to sell through networking and look for customers within their circle. However as the startups grow, they need to bring order to their sales pipeline and require a fruitful sales process. As the customer base increases, it becomes difficult to manage the details manually with excel sheets. All they need is an apt CRM tool that makes the work effortless for them.
Adopting a CRM tool helps in centrally storing the sales data and enables salespeople to optimize their daily schedules and prioritize tasks to make sure none of the customers are ignored and important prospects are contacted on time. Sales reps can easily prepare their weekly or monthly reports and can segment data and identify valuable opportunities via criteria based selections. CRM also allows sales professionals to analyze the needs of customers and even anticipate their problems.