There are no firm guidelines about Keyword density. To entangle matters further, keywords thickness can and should change contingent upon the idea of the substance being referred to; an opportune, syndicated news story, for instance, may require essentially less catchphrases to rank exceptionally than a more seasoned evergreen blog entry.
Nonetheless, there are some informal rules that can assist you with settling on choices about your watchword focusing on procedure.
Numerous SEOs prescribe including one watchword for each about 200 expressions of duplicate. At the end of the day, if a site page comprises of a solitary, 200-word passage, it ought to contain close to one watchword. You might have the option to "securely" incorporate a greater number of watchwords than this (for example without being punished by Google), yet around one watchword for every 200 expressions of duplicate is viewed as a decent benchmark by the SEO people group.