Google Adwords is the single most popular PPC advertising system in the world. It works on Pay per click model.
The AdWords platform enables the business to create ads that appear on Google search engine and their other properties.
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AdWords (Google AdWords) is a publicizing administration by Google for organizations needing to show advertisements on Google and its promoting system. The AdWords program empowers organizations to set a spending limit for publicizing and possibly pay when individuals click the promotions. The advertisement administration is to a great extent concentrated on watchwords.
Organizations that utilize AdWords can make pertinent advertisements utilizing catchphrases that individuals who search the Web utilizing the Google web crawler would utilize. The watchword, when scanned for triggers your promotion to have appeared. AdWords at the top promotions that show up under the heading "Supported Links" found on the right-hand side or above Google list items. In the event that your AdWords advertisement is tapped on, Google search clients are then coordinated to your site.