Unclaimed backlinks / brand mentions = conversion gold-mine 🥇

Unclaimed brand mentions are instances where your brand / company is mentioned
online, but without a link back to your site (See Hotjar example).

Ignoring these brand mentions could be costing you....

1. Authority + ranking improvements due to lack of a backlink.

2. Direct referral sign-ups / customers.

You might assume that users will simply type in your company name and visit your
site.

However, many don't. And if they do, they'll be directed straight to your broad
homepage, rather than a conversion-driven landing page.

Unclaimed brand mentions present a unique opportunity to claim the mention with
a targeted landing page backlink, directing a user to a hyper-specific landing
page communicating the same message match they saw in the blog post.

Capitalize on mentions like this by reaching out to authors and blogs that
mention your brand. Or, let the team at uSERP handle it 😎

You might just acquire dozens of high-quality backlinks while simultaneously
driving targeted sales.

#linkbuildingtips #brandawareness #brandbuilding



Posted by Jeremy Moser on LinkedIn
link: linkedin.com/in/jeremyamoser