- Don’t start accepting projects if you’re alone and experience-less. Either you get experience first or have an experienced co-founder.
- Jo dikhta hain woh bikta hain. Focus on personal branding as well as corporate branding.
- Communication matters a lotttttttttt… Whether it be a meeting or even a WhatsApp group chat, make sure you convey all the points and progress. Interact daily.
- Don’t accept low budget clients. They expect the same results as a high budget one. Also, if somehow they recommend you to their friend, the cost will be the same. LOW!
- Never settle. Even if you have 10 clients, don’t relax. This is a service-based business. Keep running or else set up the system.
- Don’t offer everything. Provide services which you or your team is good at.
- Your network is your net worth. I rarely leave my home to find clients, all thanks to my networking abilities.
- Learn business skills. If you’re a kickass digital marketer, it doesn’t mean you can run a successful agency.