The biggest mistakes companies make while working with content writers:

Asking them to create content without providing them with:

#1. Tone guidelines
#2. References for benchmark content
#3. Audience insights
#4. Content/article framework

What other details do you give your writers before asking them to create
content?

#contentmarketing #contentwriting # #contentwriters



Posted by Priyanka Desai on LinkedIn
link: linkedin.com/in/priyankadesai1