The average LinkedIn post gets 1,327 views.
My posts average 13,000 views. Each. Here's why: 👇
Andreas from SHIELD recently shared that:
“People with 5,000 followers average 1,327 views per post”.
When he shared it, I had 5,000 followers
(I now have close to 6,000 - not a huge leap)
I tried to analyze what I’m doing that’s working
The first is that I’m consistent
I have set days and times when I share new content (Mon/ Wed)
The second is that I have a framework for how I create content
It’s much easier to create when you have a framework to lean on
But there’s also a third factor
Something that you can use, too
Credibility
You build credibility by being transparent and helpful
But, you need both.
I can post content that’s transparent, but not helpful
(Think “I just reached 10K followers” posts)
And I can post content that’s helpful, but not transparent
(Think “7 ways to improve SEO” posts, backed by zero data)
But the two combined? That’s gold
Because it means they can *trust* what you have to say
And THAT influences behavior
People scroll
And scroll
Until they see your name
So, they stop, and engage with your content
Week in, week out
That’s how you get 10X more views
More views = more opportunities
#Marketing #LinkedIn
My posts average 13,000 views. Each. Here's why: 👇
Andreas from SHIELD recently shared that:
“People with 5,000 followers average 1,327 views per post”.
When he shared it, I had 5,000 followers
(I now have close to 6,000 - not a huge leap)
I tried to analyze what I’m doing that’s working
The first is that I’m consistent
I have set days and times when I share new content (Mon/ Wed)
The second is that I have a framework for how I create content
It’s much easier to create when you have a framework to lean on
But there’s also a third factor
Something that you can use, too
Credibility
You build credibility by being transparent and helpful
But, you need both.
I can post content that’s transparent, but not helpful
(Think “I just reached 10K followers” posts)
And I can post content that’s helpful, but not transparent
(Think “7 ways to improve SEO” posts, backed by zero data)
But the two combined? That’s gold
Because it means they can *trust* what you have to say
And THAT influences behavior
People scroll
And scroll
Until they see your name
So, they stop, and engage with your content
Week in, week out
That’s how you get 10X more views
More views = more opportunities
#Marketing #LinkedIn