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Sanjay Mehta β€’ Following Founder & Partner at 100X.VC, Early Stage Investor
using iSAFE Note, Mehta Ventures Family Office, Director CORE Media 21h β€’ 21
hours ago
🟒 The Zeigarnik Effect 🟒

Unfinished work continues to exert an influence, even when we try to move on to
other things.

Our brain usually tricks us, or rather we trick our brain into remembering only
those things which are incomplete.

Russian psychologist Bluma Zeigarnik found in 1927 that waiters remembered
orders only as long as the order was in the process of being served.

When we work on an interesting task and suddenly have to stop, this tension
makes it hard for us to concentrate fully on anything else; we simply can’t
settle until we can get back and finish it.

The Zeigarnik Effect is the tendency to experience intrusive thoughts about an
objective that was once pursued and left incomplete.

#productivity #work #causeandeffect #complete

Posted by Amit Rohra on LinkedIn