#relianceretail, #Jiomart & its mega plan to partner with #Kiranans:

Reliance Retail will exit direct sale of packaged food, & FMCG goods on JioMart
& rope in Kirana stores as franchise partners to sell these products to

This marks a shift in strategy from other online grocery platforms such as Big
Basket, Amazon, & Grofers.

Reliance will continue with the sale of perishables from its stores or
fulfillment centers.

It will supply products ordered by customers that are not in stock with the

JioMart to pilot this partnership with kiranas around June in 30 cities, with
more than 56,000 kiranas having been signed up.

It will eventually be implemented wherever JioMart has operations.

A drive to enroll kiranas in over 100 cities by April is currently underway.

The pilot for the supply of products from Reliance to kiranas is already

Do you think this move will give a strategic advantage to Jiomart?

What are your thoughts?

Posted by Sathish CP on LinkedIn
link: linkedin.com/in/sathishcp