Looking to start an email newsletter?

Here's the strategy I used to launch SHFT Insider:

šŸ”¹ Determine the content of the newsletter

šŸ”¹ Determine the frequency (once a week, day, month?)

šŸ”¹ Determine the send day and time

šŸ”¹ Create your sign up form

šŸ”¹ Create a welcome email

šŸ”¹ Choose a launch date

šŸ”¹ Create a landing page for promotion

šŸ”¹ Schedule up to 5 emails before you launch

šŸ”¹ Send an email to your current clients with the landing page

šŸ”¹ Post about the newsletter 2 weeks before your launch on LI

šŸ”¹ Include a CTA in every post for those 2 weeks


šŸ”¹ Include a CTA in the comments of every post going forward

I launched with 160 subscribers last year.

I now have over 1,000.

All to get marketing advice.

Follow that checklist.

And download the printable version linked in the comments.

Your launch will be far more successful if you do.


Originally posted by Jason Vana on LinkedIn
link: linkedin.com/in/jasonvana