In 2008, I was laid off by a startup.
It was a global credit crisis (remember that?) so it wasn't surprising.
Marketing is low-hanging fruit for cost-cutting.
With a mortgage and family, it was a challenging time to be suddenly out of a
job. But it was also an opening to explore new options.
One of them, which I had never considered, was being an entrepreneur. I had
always been a full-time employee, who liked a bi-weekly paycheck.
Entrepreneurship was something done by other people who had higher appetites for
risk.
But I fell into entrepreneurship; someone offered me a consulting gig and the
rest, as they say, is history.
2020 has been hard for a lot of people, personally and professionally.
But amid difficult times, new possibilities emerge.
✐Economic conditions change.
✐Markets and the competitive landscape change.
✐The old rules don't always apply.
✐Companies disappear and some entrepreneurs give up.
✐Old business models no longer work as well.
Entrepreneurship may look daunting right now. The idea of starting a business
amid current conditions seems strange or even bizarre.
But amid economic volatility comes opportunity.
#entrepreneurship #entrepreneurs #newbusinessventure #marketingspark
Posted by ⁑ Mark Evans on LinkedIn
link: linkedin.com/in/markev
It was a global credit crisis (remember that?) so it wasn't surprising.
Marketing is low-hanging fruit for cost-cutting.
With a mortgage and family, it was a challenging time to be suddenly out of a
job. But it was also an opening to explore new options.
One of them, which I had never considered, was being an entrepreneur. I had
always been a full-time employee, who liked a bi-weekly paycheck.
Entrepreneurship was something done by other people who had higher appetites for
risk.
But I fell into entrepreneurship; someone offered me a consulting gig and the
rest, as they say, is history.
2020 has been hard for a lot of people, personally and professionally.
But amid difficult times, new possibilities emerge.
✐Economic conditions change.
✐Markets and the competitive landscape change.
✐The old rules don't always apply.
✐Companies disappear and some entrepreneurs give up.
✐Old business models no longer work as well.
Entrepreneurship may look daunting right now. The idea of starting a business
amid current conditions seems strange or even bizarre.
But amid economic volatility comes opportunity.
#entrepreneurship #entrepreneurs #newbusinessventure #marketingspark
Posted by ⁑ Mark Evans on LinkedIn
link: linkedin.com/in/markev