How to use keywords effectively in 2021?✍️
Let’s see.
What would you search for if you want to buy a PS5 in India?🎮
‘PlayStation’
or
‘When can I buy a PlayStation 5 in India?’
Right.
The second option.
.
.
.
People who are more likely to convert don’t just search for generic keywords
such as ‘PlayStation’ (although they have an overall higher search volume).💁
They go for much more specific queries and keywords to look for the thing (s)
they want to buy.
You get the idea, right?
Remember this-
Smart devices with ‘voice search’ features are becoming popular.💻
This means customers are increasingly getting inclined towards voice-based🔉 and
long-tail keyword searches.
.
.
.
So how should you write your content?
-Be more conversational. Write as if you’re addressing directly to an individual
person.
-Don’t put everything related to dogs and cats on a single page. Be more
specific in the issue you are addressing.
Although these long-tail keywords have relatively low search volume- their
conversion rate is really high.👠
Pro tip: Use ‘Ubersuggest’ or ‘Answer the Public’ to find such keywords.
What do you think? Have you tried this before?
Let us know in the comment section below.
#content #contentmarketing #freelancewriter #linkedin #seotips
Posted by Shubham Gupta on LinkedIn
link: linkedin.com/in/shubhamgupta07
Let’s see.
What would you search for if you want to buy a PS5 in India?🎮
‘PlayStation’
or
‘When can I buy a PlayStation 5 in India?’
Right.
The second option.
.
.
.
People who are more likely to convert don’t just search for generic keywords
such as ‘PlayStation’ (although they have an overall higher search volume).💁
They go for much more specific queries and keywords to look for the thing (s)
they want to buy.
You get the idea, right?
Remember this-
Smart devices with ‘voice search’ features are becoming popular.💻
This means customers are increasingly getting inclined towards voice-based🔉 and
long-tail keyword searches.
.
.
.
So how should you write your content?
-Be more conversational. Write as if you’re addressing directly to an individual
person.
-Don’t put everything related to dogs and cats on a single page. Be more
specific in the issue you are addressing.
Although these long-tail keywords have relatively low search volume- their
conversion rate is really high.👠
Pro tip: Use ‘Ubersuggest’ or ‘Answer the Public’ to find such keywords.
What do you think? Have you tried this before?
Let us know in the comment section below.
#content #contentmarketing #freelancewriter #linkedin #seotips
Posted by Shubham Gupta on LinkedIn
link: linkedin.com/in/shubhamgupta07