HOW CLUBHOUSE BUILT IT'S NETWORK EFFECT?
So I was going through my Twitter feed and saw this
(https://twitter.com/KateClarkT.../status/1352807054738477056
) and thought the biggest leverage for social platforms are the network effects
so why not write on this today.
So I started listing down the reasons for the network effects of the clubhouse,
so far got these 11 points to Pull a Network Effect like Clubhouse (in random
order)
A. Easy Creation Tool
B. Private
C. Initial Endorsement
D. Exclusivity of invite/referrals
E. Social Currency
F. iOS
G. Public Relations, not PR
H. Team & Community
I. Timing
J. Silicon Valley
K. Tailwinds
* the rise of creators
* podcast growth
* acceptance of the audio first approach
* the need for realtime personal connection and engagement
* lookout for next/alternative social/cool platform
* tech/startup trends
Let me know if I have missed something or you would like to add to the list &
also comment down below to share other relevant hacks & tactics to build network
effects in product and services.
Full article published here:
https://malavwarke.substack.com/.../how-clubhouse-built...
malavwarke.substack.com
How Clubhouse built it's Network Effect?
11 Growth Hack to Pull a Network Effect like Clubhouse
Posted by Malav Warke on Facebook
link: facebook.com/groups/1628088717410164/user/100002383929891/
So I was going through my Twitter feed and saw this
(https://twitter.com/KateClarkT.../status/1352807054738477056
) and thought the biggest leverage for social platforms are the network effects
so why not write on this today.
So I started listing down the reasons for the network effects of the clubhouse,
so far got these 11 points to Pull a Network Effect like Clubhouse (in random
order)
A. Easy Creation Tool
B. Private
C. Initial Endorsement
D. Exclusivity of invite/referrals
E. Social Currency
F. iOS
G. Public Relations, not PR
H. Team & Community
I. Timing
J. Silicon Valley
K. Tailwinds
* the rise of creators
* podcast growth
* acceptance of the audio first approach
* the need for realtime personal connection and engagement
* lookout for next/alternative social/cool platform
* tech/startup trends
Let me know if I have missed something or you would like to add to the list &
also comment down below to share other relevant hacks & tactics to build network
effects in product and services.
Full article published here:
https://malavwarke.substack.com/.../how-clubhouse-built...
malavwarke.substack.com
How Clubhouse built it's Network Effect?
11 Growth Hack to Pull a Network Effect like Clubhouse
Posted by Malav Warke on Facebook
link: facebook.com/groups/1628088717410164/user/100002383929891/
