Hey! I'm gonna start by adding value, then announce our Product Hunt launch and
respectfully ask for some upvotes if you like it!
#1: THE SECRET TO GET PROSPECTS TO REPLY TO COLD EMAILS
If you've tried Cold Email as a marketing strategy before and failed, it was
probably because your email looked like everyone else's.
GETTING LOST IN THE NOISE
As much as we all think our businesses and offers are unique, the fact is:
people get TONS of cold emails every day.
Mostly bad ones, but still, it's easy to get lost in the noise and get lumped
into the SPAM pile.
In 2021 and beyond, Cold Emails need some personality that distinguishes you
from the crowd.
I'm not saying to layer up on video emails and silly gifs like some do.
Works for some, not so well for others. And videos or images in your email will
KILL your email deliverability.
So how do you break through the noise?
THE SIMPLE HACK TO GET REPLIES
It truly is simple: customize the first line of your cold email.
Is it time intensive? Yes.
Is it laborious? Yes.
But that's exactly why it works.
99% of sales and marketing pros DON'T do this, and so they get lost in the noise
we talked about earlier.
Is it possible to get great leads and sales without this? Yes.
But if you do the 1-2 minutes of research and mention something relevant to your
prospect in the first cold email you send - you'd be surprised at how many
positive replies you'll get.
And the greater the chances you'll close a deal sooner rather than later.
So how do we do this in a time efficient way?
HOW TO PERSONALIZE YOUR COLD EMAIL
If you're using ProspectingToolkit, or any other software really, it's super
easy.
1. Go to your prospect list spreadsheet.
2. Add a column called "first_line"
3. Quickly look up your prospect on LinkedIn or Google and try to find something
relevant they've posted, or shared. If you can't find anything, go to the
company website and find a blog article, press release, or even just a unique
feature or element on their website that stands out to you.
4. Write a quick line about what you find in your new spreadsheet column.
Example: "[company_name]'s article on the future of Industry 4.0 was really
intriguing, seems like you guys really have your finger on the pulse of the
industry"
5. In Prospecting Toolkit or your software of choice, insert the variable
{{first_line}} after the "Hello {{first_name}}". Now your email will dynamically
show your personalized first line.
Simple as that.
Expect to have to send less email volume.
Expect to get more enthusiastic, truly interested replies.
You're showing them you care, and believe me - they will appreciate it in the
sea of crappy SPAM emails they get every. damn. day.
#2: PRODUCT HUNT LAUNCH OF PROSPECTINGTOOLKIT 2.0!
Truly unlimited sales prospecting app that will help boost your cold outreach
across email & LinkedIn.
We just added webhooks/API access, so this thing is getting more turbocharged by
the day!!
Would really appreciate some upvotes...
https://www.producthunt.com/posts/prospectingtoolkit-2-0
producthunt.com
ProspectingToolkit 2.0 - Complete cold outreach platform | Product Hunt
ProspectingToolkit is a complete sales prospecting toolkit in one simple app.
Export unlimited data, run unlimited campaigns, and boost sales!
Posted by Alexander Gray on Facebook
link: facebook.com/creastudiollc
respectfully ask for some upvotes if you like it!
#1: THE SECRET TO GET PROSPECTS TO REPLY TO COLD EMAILS
If you've tried Cold Email as a marketing strategy before and failed, it was
probably because your email looked like everyone else's.
GETTING LOST IN THE NOISE
As much as we all think our businesses and offers are unique, the fact is:
people get TONS of cold emails every day.
Mostly bad ones, but still, it's easy to get lost in the noise and get lumped
into the SPAM pile.
In 2021 and beyond, Cold Emails need some personality that distinguishes you
from the crowd.
I'm not saying to layer up on video emails and silly gifs like some do.
Works for some, not so well for others. And videos or images in your email will
KILL your email deliverability.
So how do you break through the noise?
THE SIMPLE HACK TO GET REPLIES
It truly is simple: customize the first line of your cold email.
Is it time intensive? Yes.
Is it laborious? Yes.
But that's exactly why it works.
99% of sales and marketing pros DON'T do this, and so they get lost in the noise
we talked about earlier.
Is it possible to get great leads and sales without this? Yes.
But if you do the 1-2 minutes of research and mention something relevant to your
prospect in the first cold email you send - you'd be surprised at how many
positive replies you'll get.
And the greater the chances you'll close a deal sooner rather than later.
So how do we do this in a time efficient way?
HOW TO PERSONALIZE YOUR COLD EMAIL
If you're using ProspectingToolkit, or any other software really, it's super
easy.
1. Go to your prospect list spreadsheet.
2. Add a column called "first_line"
3. Quickly look up your prospect on LinkedIn or Google and try to find something
relevant they've posted, or shared. If you can't find anything, go to the
company website and find a blog article, press release, or even just a unique
feature or element on their website that stands out to you.
4. Write a quick line about what you find in your new spreadsheet column.
Example: "[company_name]'s article on the future of Industry 4.0 was really
intriguing, seems like you guys really have your finger on the pulse of the
industry"
5. In Prospecting Toolkit or your software of choice, insert the variable
{{first_line}} after the "Hello {{first_name}}". Now your email will dynamically
show your personalized first line.
Simple as that.
Expect to have to send less email volume.
Expect to get more enthusiastic, truly interested replies.
You're showing them you care, and believe me - they will appreciate it in the
sea of crappy SPAM emails they get every. damn. day.
#2: PRODUCT HUNT LAUNCH OF PROSPECTINGTOOLKIT 2.0!
Truly unlimited sales prospecting app that will help boost your cold outreach
across email & LinkedIn.
We just added webhooks/API access, so this thing is getting more turbocharged by
the day!!
Would really appreciate some upvotes...
https://www.producthunt.com/posts/prospectingtoolkit-2-0
producthunt.com
ProspectingToolkit 2.0 - Complete cold outreach platform | Product Hunt
ProspectingToolkit is a complete sales prospecting toolkit in one simple app.
Export unlimited data, run unlimited campaigns, and boost sales!
Posted by Alexander Gray on Facebook
link: facebook.com/creastudiollc
