Here are elements that #fintech #startupsuccess should keep in mind when
engaging with #B2Bpartners:

1. Ensure the value of the offering is aligned with the partner’s users
2. Get commitment from the partners right in the beginning
3. Construct a contract that represents the interests of both sides
4. Craft messaging specifically for your partner and their audience
5. Design a solution for each partner that is easy to implement and feels
6. Manage the partners very effectively, make sure to assess each for their
business potential.

Crafting a partnership that will benefit both parties, and ultimately, the
customers you both aim to serve plays a key role in ensuring success out of any
strategic partnership.

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Posted by Sathish CP on LinkedIn