Have you integrated your content marketing with sales?
For one customer, we've created an article on the FAQs collected from the sales
Your website visitors don't always want to talk to you to solve their queries.
The majority of them prefer self-service - in the form of a blog or knowledge
Find out the top 5-10 questions commonly asked to your sales teams.
Address them in your content.
Share this over multiple channels, including blogs, social media, in the form of
videos and newsletters.
In this article on ReadWrite I talk about ways in which you can improve your
customer service.
#content #sales #contentmarketing #customerservice