[Facebook Ads] My Cost Per Purchase was stable from last couple of days (15-20
days) but from yesterday all ads got huge spike in Cost per Purchase. It was X
INR and now it's almost 5X INR. Is this normal or there's anything serious which
need to be fixed?

No changes in the landing page neither in advert.

What might be the reasons and fixes? Experts throw some light please!

Posted by Husen Memon on Facebook
link: facebook.com/groups/1831473083795237/user/100004098485135/