Don't copy big-name accounts.

You won't see the same level of success.


Look, I get it.

You think if it works for them, it will definitely work for you.

Can I let you in on a little secret?

You aren't Gary V.

His tactics aren't going to work for your smaller audience.

And you probably don't have his team of content creators at your disposal.

Do this instead:

šŸ”¹ Find creators who are seeing a bit more success than you

šŸ”¹ Study what they do

šŸ”¹ Adjust and try their tactics yourself

šŸ”¹ Measure the results and try again

šŸ”¹ Find what works for your audience

šŸ”¹ Go all in

This is a much better strategy.


Originally posted by Jason Vana on LinkedIn