Croc's net income last year was over $119,000,000

Back in 2008, investors thought they were a fad and lost over $180,000,000

So how did they turn into such a big statement brand today?

At first, people thought the brand wouldn't last.

Because Croc had too many products.

And no one wanted it.

They were losing a lot of money.

They were able to turn things around by focusing on what they do best...

Creating functional and comfortable clogs.

It took them many years to get back on track.

Now, more than 60 million clogs are sold worldwide.

Sometimes, you just have to go all-in with the one thing that you're good at.

It might just save your business.

Because your business is not about you.

It's about your customers.

#business #entrepreneurship #retail

Posted by Russell Brunson on LinkedIn