BMW was originally an aircraft manufacturing company!
We wouldn't have seen or been in a BMW car if Germany wouldn't have lost World
War I.
After Germany's defeat in WWI, all airplane #manufacturing companies had to
cease production, one of the many terms of the Versailles Armistice Treaty.
With this rule, BMW faced #bankruptcy!
However, it didn't give up and shifted to motorcycle production, soon followed
by the manufacture of #cars in 1928.
Their current logo is a tribute to their aviation #heritage, with two flying
wheels in the center.
You see, ADAPTION is the key to success!
What other thoughtful lessons can you derive from this short incident?
Posted by Radhika Bajoria on LinkedIn
link: linkedin.com/in/radhika-bajoria-3102ba158
We wouldn't have seen or been in a BMW car if Germany wouldn't have lost World
War I.
After Germany's defeat in WWI, all airplane #manufacturing companies had to
cease production, one of the many terms of the Versailles Armistice Treaty.
With this rule, BMW faced #bankruptcy!
However, it didn't give up and shifted to motorcycle production, soon followed
by the manufacture of #cars in 1928.
Their current logo is a tribute to their aviation #heritage, with two flying
wheels in the center.
You see, ADAPTION is the key to success!
What other thoughtful lessons can you derive from this short incident?
Posted by Radhika Bajoria on LinkedIn
link: linkedin.com/in/radhika-bajoria-3102ba158