Blogging is overcrowded.

But it would be silly not to have a blog.

Even it it doesn’t stay up to date, a blog can be valuable. If you’re not a
consistent blogger, you still benefit in 3 ways:

1. It's essentially a place where you can throw things that don't have a logical
home on your website.

2. You can still put useful evergreen content there you can send to your

3. You can publish articles that rank and draw in traffic (yes, without being

I know this is controversial, but: I honestly feel like blogging is one of the
channels that you don't need to be that consistent with to win.

Do you agree or disagree?


Posted by Dan Sanchez on LinkedIn