Anybody using YouTube for customer acquisition?
Thinking about taking it for a spin and wondering what are some of the best
practices there, what kind of ads people respond to, what’s working for SaaS
etc.
Originally posted by Malcolm Tyson on Facebook
link: facebook.com/malcolmtyson
Thinking about taking it for a spin and wondering what are some of the best
practices there, what kind of ads people respond to, what’s working for SaaS
etc.
Originally posted by Malcolm Tyson on Facebook
link: facebook.com/malcolmtyson
your SaaS solves with the right target in mind often times beats anything at a
high production cost.
A good example from one I saw today by HYROS (AI in the digital marketing
space). They open with:
"If you are running ads then I can guarantee you that I can decrease your CPA by
50% on those same ads in the next 30 days".
Hook, line and sinker. Perfect targeting too, since ROI and cost per acquisition
etc is the main bread and butter of what we do.
If you want to do what they do, then go on their site (google HYROS) and you'll
be retargeted. When the ad comes on you record your screen and transcribe the
script.
Then just replace his information with yours and see how it feels. That should
be a good place to start.